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About Me

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Torrance, CA, United States
Since 1983 LEDtronics has been the leader in designing and manufacturing environmentally friendly low power (energy saving) usage, long life LED bulbs and LED lamps as direct replace to incandescent bulbs. We satisfy our customers by delivering LED lighting solutions and products of consistently high quality within the agreed price and schedule. We also strive to exceed our customer’s expectations in terms of responsiveness with new designs to meet their future lighting requirements. One of LEDtronics distinguishing characteristics is the depth of our focus on the customer's mission in the broadest context. We not only respond to current requirements, but we also anticipate their emerging needs. LEDtronics Mission Statement: To Replace Energy-Wasting Lighting With World-Class Environmentally Responsible LED Bulbs and Products. The LEDtronics website is packed with direct-incandescent-replacement bright LED (Light Emitting Diode) lamps and LED bulbs. Our LED lamp and LED Bulb product offerings are available in a wide range of bulb sizes for multiple lighting applications.
Thursday, December 20, 2012
2:06 PM | Posted by LEDtronics, Inc. | | Edit Post
Plato once said that “necessity is the mother of invention”; and in the case of LEDtronics and founder Pervaiz Lodhie, It has never been more truthful. It was inside the garage of his Torrance, California home in 1983 that Pervaiz Lodhie recognized the necessity of a solution to the inadequacies of filament based light bulbs. As an mechanical engineer by trade and a resourceful innovator by nature, Pervaiz recognized the immense efficacy of light emitting diodes for illumination. After a casual meeting at a Denny’s restaurant in Los Angeles with a writer for Electronic Products magazine Pervaiz says: “the rest was history”. Read on to find out more about Pervaiz Lodhie, and his dream to revolutionize the lighting industry one application at a time.

What inspired you to create LEDtronics and how long ago was it? What sparked your interest in this industry in the beginning?
In 1983 I recognized the major issues plaguing the lighting industry. Filament based bulbs held a monopoly over both indicator & illuminator applications, but a host of issues like high failure rate, extreme energy use, and sensitivity to environmental factors hindered them significantly. With a background in mechanical engineering and real world experience working with light emitting diodes (LED), I set out to adapt LED technology from indicator to illuminator. Along with my wife Almas I began LEDtronics from my garage in Torrance, CA. I sought out specific applications that LED could be applied to, and developed solutions for them. With a vision of one day replacing all conventional lighting technologies with LED, I passionately innovated new ways of adapting LED as a means of lighting, quietly leading  at the forefront of the advancement of LED lighting technology.

What do you feel makes LEDtronics the great company that it is? What separates it from competitors?
I strongly feel that LEDtronics’ unique ability to provide a solution very quickly without sacrificing quality is what makes it the great company it is today. By truly listening to customers and providing just-in-time development, manufacturing, and working prototypes, LEDtronics focuses on satisfying their customers each and every time. With a loyal family of coworkers, I can confidently state that the company has a unique ability to work together while staying on top of the latest technologies.
How does LEDtronics differ today from what it was when you first created it?
The lighting industry is always changing, and LEDtronics itself is on its third reinvention. Now with the development of new and improved white light LED products, our company’s focus is on this new product revolution. Energy conservation and environmental protection are more important today than they ever have been, and my LEDtronics team is dedicated to developing the safest, most efficient LED light bulbs possible.
Describe an average day at work for you.
These days I prefer to stay closely connected to new designs and products. I continue to stay tightly knit with the R&D and its efforts to find new solutions, and I am constantly looking for new applications for LED lighting. I pride myself on being an out-of-the-box thinker; a trait that many feel contributes to the success of LEDtronics. I also find data analysis to be crucial in the development of new products, and I am constantly pouring over historical data both industry and LEDtronics to aid in the research of future technologies.

What is your view of the future of LEDtronics and the LED Lighting Industry?
I believe that LEDtronics will continue to bring positive change to the world. Through a myriad of factors such as global environmental concerns, sustainability, and even the empowerment of the poor through my own philanthropic programs, I have a vision of LED helping to shape the world into a better place. I also recognize that solar energy and LED are an “absolute magical mix”, and feel that when these two technologies are combined many of the important issues facing humanity can be eradicated.
Tell me about your personal values in regards to work that transcends to your home and family.
In the 30 years that I have owned LEDtronics, I have remained extremely disciplined in my balance between work and family. I avoid making mistakes, but love creating positive results from lessons learned from mistakes. My true priority has always been family, and that is one thing that will never change.
When not at work what do you enjoy to do in your spare time?
I love great food, family time, and watching movies. Due to my son Shaan I have become a huge Lakers basketball fan, and watch their games as often as possible with my son. Keeping up with the politics of the world, and working on the education of the poor through various philanthropic programs that I am deeply involved in such as my “Pehli Kiran” First Ray of Light Initiative that brings light to rural areas of Pakistan in order to positively impact the recipients of our Solar LED lantern socio-economic status. This program also aims to increase the opportunities for boys and girls to study at night which is difficult in many rural areas because of limited or no access to an electric grid.
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Tuesday, October 23, 2012

LEDtronics Did You Know Episode 11: We have a USA based manufacturing facility.

10:00 AM | Posted by LEDtronics, Inc. | | Edit Post
LEDtronics has been manufacturing LED lighting in the United States for over 30 years. Often LED manufacturers claim to be based in the USA, but in reality they may only have a sales or distribution facility. Our USA based facility follows the strict guidelines of the American Recovery and Reinvestment Act Section 1605, on designated USA Made products. This applies to many of our popular products such as the T8 tube light, street lighting, and post-top lamps. 
Being based in the United States allows us to provide far more effective service and technical support than our overseas competitors. When purchasing lighting products from overseas suppliers one generally must settle for many unknowns. By utilizing LEDtronics for your lighting needs you have the advantage of onsite engineering; especially useful for applications requiring retro-fitting. 
In addition you have the peace of mind of on-site assistance and a USA based customer service. Don't subject your project to the risks of overseas suppliers. LEDtronics has been operating in the US since 1983, and strives to not only fulfill our customer's current needs...but anticipate their future needs as well. 
We are committed both to providing the highest quality products at competitive prices, as well as supporting US workers and the economy. To find out how LEDtronics can fulfill your needs, contact us today. Then join us on any of these social networks.
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Wednesday, October 17, 2012

Solutions: Retail Profits Increase with LEDtronics LED Solution

12:58 PM | Posted by LEDtronics, Inc. | | Edit Post



Proper lighting can make or break a retail business. Appealing to the customer is an important consideration when lighting is being developed for a retail business. LED lighting offers high-quality, directional lighting at a variety of available color temperatures. But allure is one of many aspects that LED lighting truly strives in a retail environment. 

Constantly changing lamps in a retail store creates a huge hassle for the business owner, not to mention a considerable expense from frequently purchasing replacements. By utilizing LED lighting in their application, retail businesses can reduce maintenance costs and inconveniences. LEDtronics LED lamps have an extremely long life cycle with over 50,000 hours of consistent use, far exceeding both fluorescent and incandescent lamps.

For any retail store, cost savings are important. By utilizing LED technology, retail stores are able to achieve up to 80% energy savings over fluorescent and incandescent. LED technology also reduces heat output considerably, increasing the efficiency of the store air conditioning. These are benefits both to the wallet and the environment.


Retail lighting also has several special considerations, and an LED solution solves each of them. Insects are attracted to UV and IR light, obviously far from ideal for a food or clothing store. LED lighting has negligible UV and IR output, meaning insects are not attracted to their light. UV light is also the cause of color fading present at many retail stores, but with LEDs it is no longer an issue.

                LEDtronics recognizes the complexities of lighting a retail establishment, and has developed a technology that creates one, simple solution: LED.

To find out how LEDtronics can assist you with a solution for your application, contact us today!
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Tuesday, October 9, 2012

Faces of LEDtronics: Meena Zehra

9:57 AM | Posted by LEDtronics, Inc. | | Edit Post

LEDtronics Faces: Meena Zehra

What inspired you to work for LEDtronics and how long ago was it?

About 22 years ago I was approached by Almas Lodhie to see if I was interested in working for LEDtronics. Of course I said yes-went in for an interview with Pervaiz Lodhie and was hired as a part time employee. Initially I performed basic tasks like cutting out leads and pasting them on paper, sending them to reps, and doing data entry. Eventually I became a full time employee, and received all of the training necessary to do purchasing from Mr. Lodhie. Pervaiz has been a total inspiration for me and I have great respect for him.
                                                                                                                       
What do you feel makes LEDtronics the great company that it is? What separates it from competitors?

I consider myself very lucky to be working for LEDtronics. The employees here are like one big, happy (and hardworking) family. LEDtronics is separated from competition by their excellent service and their vast variety of quality products at reasonable prices. 22+ years have gone by in a flash!

What are your roles at LEDtronics? Describe an average day at work for you.

I am in the materials department where I perform a buyer’s duties, place purchase orders with the vendors, negotiate on the pricing, etc.

What do you hope to accomplish at LEDtronics in the future?

I would like to implement a back up supplier system for must-have products that are used in large quantities.

Tell me about your values in regards to work. What about home?

At work I value honesty, loyalty and dedication.
At home I value love, mutual trust, and understanding.

Tell me about your family.

I am originally from Pakistan where I come from a large family.—six sisters and one brother.   My mother lives in Islamabad which is the capital city of Pakistan.  I moved to Los Angeles after getting married.  Two of my sisters are living in the states—one in Princeton, NJ and the other one in Washington DC where they work for the World Bank.

How do you enjoy spending your free time?
Reading, going shopping and watching TV.
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Wednesday, September 19, 2012

Faces of LEDtronics: Raffi Shubukian

4:32 PM | Posted by LEDtronics, Inc. | | Edit Post

To Raffi Shubukian of LEDtronics, no two days of work are the same. As a LEDtronics marketing assistant Raffi is the principal photographer, graphic designer, and so much more.  On any given day you may see Raffi out shooting photos of products, writing press releases, or designing print marketing materials. Read on to learn more about Raffi both on the job and at leisure.
What inspired you to work for LEDtronics and how long ago was it?
When I first started with the company four and a half years ago, it was preparing to celebrate its 25th anniversary. The fact that I had become part of a pioneering endeavor that, for a quarter of a century, had been innovating the emerging technology of solid-state lighting did, in a manner of speaking, electrify me. In addition, my interest in environmental issues lent further gratification.
What do you feel makes LEDtronics the great company that it is? What separates it from competitors?
The structure of the company tells it all—it is spread out horizontally. There exists naturally a hierarchy of duties, but the offices are laid out in an efficient circle of collaborative workflow, where different departments interact and interconnect. That team spirit and family atmosphere I find inspiring and energizing.
What are your roles at LEDtronics? Describe an average day at work for you.
Being the principal photographer, I am responsible for ensuring we have the best images of the latest products that come out of R&D. In addition, I travel to sites where LEDtronics lights have been installed. During a typical day I also respond to any other photography needs across the company.
Tell me about what you do at LEDtronics today.
What I find exciting about my duties at LEDtronics is that photography is only one part of it. My duties include designing and updating our marketing materials, as well as our color ads in trade publications. I especially enjoy writing our press releases.

What do you hope to accomplish at LEDtronics in the future?
Next year the company will be celebrating its 30th anniversary. The solid-state lighting technology has matured and today feeds one of the fastest developing industries. LEDtronics is growing and I feel fortunate that my involvement in it puts me at the forefront of the lighting revolution.
Tell me about your values in regards to work.
I am fortunate that the management sensibility at LEDtronics fosters individual creativity and taking interest in your work; it encourages new ideas and approaches, while its relaxed, family atmosphere promotes collaboration and mutual respect.
How do you enjoy spending your free time?
I read up or follow the latest news on current events, politics, history, design and photography, science and technology, different cultures, cuisines, music, literature, cinema… I enjoy learning new languages, hiking, taking short trips around California, cooking. I’m learning to play the guitar and plan to start gardening herbs and vegetables. And, of course, photography as personal pleasure and expression.
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Tuesday, September 18, 2012

LEDtronics Did You Know Ep 10 LEDtronics offers a free LED-Solid State Lighting Seminar

8:00 AM | Posted by LEDtronics, Inc. | | Edit Post


For 3 years LEDtronics has been educating individuals on the importance of LED technology both to the end user and to our global environment. The seminars were originally created because the lighting market was flooded with manufacturers of LED lighting products that did not offer the same level of quality or performance as those of LEDtronics. They felt that end users needed assistance in being educated on what LED lighting was, its advantages over older / conventional technologies, and how LEDtronics designs and manufactures products using the upper edge in the technology. The seminars have grown in size and content over time, and have become an excellent way for one to become educated about LEDs.

LEDtronics has invested a great deal of time and money into developing a powerful demonstration room in which the seminars take place. A wide variety of lights are available as a demonstration of the latest generation of LEDtronics products and how they are used to replace inefficient conventional lighting products. In addition to the seminar and display of current products, LEDtronics offers a showroom of past and many additional present products to present many different LED applications.

Though the seminars are tailored to the uninformed who have little to no previous knowledge of LED technology, attendees vary greatly in their technical understanding. Regardless of their previous knowledge, attendees report leaving with an increased understanding of the benefits of LED Lighting after attending the LEDtronics seminar.
Visit LEDtronics.com to sign up for an upcoming seminar, and get enlightened on the rapid growth & benefits of LED technology from LEDtronics who has been -- "Creating the Future of Light Since 1983".
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Tuesday, September 11, 2012

LEDtronics Solutions: Wicked good solution for Wicked.

8:00 AM | Posted by LEDtronics, Inc. | | Edit Post

For a touring stage show like Wicked, everything must be built to rigorous standards to withstand the wear and tear of the road. This includes the stage lighting, which must endure continuous loading and unloading leaving a significant toll on the fixtures. For this reason and many others, the lighting designer for Wicked opted to utilize LEDtronics LED technology rather than traditional incandescent to achieve an emerald green star-like effect.


In past productions incandescent fixtures were utilized to produce this same effect. However the incandescent bulbs required constant maintenance. The vibration and movement inherent with any road show caused many of the bulbs to break, requiring the lighting crew to waste valuable time replacing lamps. By utilizing LEDtronics lamps maintenance time was reduced allowing the lighting crew to spend their valuable time on other tasks.

Another challenge for the Wicked designers was power consumption, a key component of any theatrical show. By switching from incandescent to LED, Wicked used nearly 90% less power! This allowed them to save money not only on energy costs, but also expensive power distribution equipment necessary for incandescent lamps.
 
While switching from incandescent to LEDs allowed the production company to save time and resources, it also helped the show look even better. LED technology produced much richer colors than its incandescent predecessors. This allowed the lighting designed to truly emulate the Emerald city and awe the audience. Now LEDtronics products are used on Wicked sets throughout the US and the world.


Contact LEDtronics today to find out how we can provide you with an effective lighting solution for your application.
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